CHAPTER 2 – Sharing the News

I’m Having a Book!


This chapter explores:

• How do friends, family, and colleagues respond to the news you are publishing a book, is it always positive?

• Should you use your real name?

• How do you work with a designer to create a great book cover?

• How does it feel to "let go" and give your manuscript to the publisher?

• What’s an ARC? Who gets them, what happens then?

• What's a pitch?

And provides:

• Examples of cover designs approaches

• What is a Pre-Pub Package: ARC, Press Release, Sell Sheet and Pitch Letters

• Examples of Pre-Pub Package for endorsement

• Exmple of Pre-Pub Package for book review